See what's limiting your digital penetration. • It takes 2 minutes to connect your data.
Optiwise helps enterprise brands and marketplace sellers grow digital sales profitably by fixing the backend discoverability, compliance, and indexing issues that suppress visibility and conversions-working alongside internal marketing teams and agencies.
1,000+
Brands Optimized
20M+
Products Optimized
Most brands don't underperform on Walmart because customers aren't searching for their products. They underperform because their products aren't fully discoverable and ready for conversion due to backend issues.
Margins compress as
ad spendincreases
Merchants push
harder for digital growth
Content Quality Score > 98%
and still not converting
Most brands don't know that what's happening is at the platform layer
You can't grow profitably with backend issues
3,000
Backend Issues
The average brand has over 3,000 backend issues.
2,100
Digital Shelf Issues
The average brand is missing from over 1,800 internal digital shelves and 300 external digital shelves.
55
Omni Spec 5.0 Issues
The average brand has 55 Omni Spec 5.0 issues in their backend.
161
Backend Attribute Issues
The average brand has 161 backend attribute issues.
What's actually happening lives below the surface at the platform and data layer, where most dashboards don't reach.
Your teams and agencies can't see that your check engine light is on limiting your digital pen.
When products are fully optimized, indexed and discoverable, digital penetration scales naturally with your ad strategy.
Talk to an Enterprise SpecialistOptiwise is not a Product Information Management (PIM) Platform like Salsify or Syndigo. We are an Algorithm Optimization Platform (AOP). It's like comparing a typewriter to a computer.
We continuously monitor and flag products with issues in near real time. Walmart's algorithm is constantly changing.
Our AI Assistant is constantly looking at every aspect of your business 24 hours per day figuring out how to improve your digital sales and penetration.
Fix frontend issues to increase visibility and conversion. This results in an average 20% increase in digital sales.
Fix backend issues and ensure complete digital shelf coverage. This results in an average 40% increase in digital sales.
We identify keyword gaps, fix dayparting inefficiencies, and correct pricing and digital shelf misalignment to reduce CPC and improve ad conversions.
Fully automate and schedule seasonal content changes. Example: the day after Thanksgiving, switch all listings to Christmas.
List products instantly across channels in the correct format and with Premium A+ content.
Create images and videos with one click in platform specific format fully compliant.
Olivia isn't just an AI Agent, she's the unfair advantage to your competition. She is constantly looking at 78 different aspects of your business (sales, visibility, conversions, TACoS, ROAS, missing digital shelves, competitive pricing, CPC, AUR, ad spend, inventory, Omni Spec 5.0 issues...etc).
Literally everything you can imagine to help you improve your digital pen! She is working for you 24/7 and figuring out how to improve your digital growth and giving you recommendations with 1-click resolutions. Everything is 100% in your control.
Olivia is at her desk 24/7 looking at your brand's data.
Olivia instantly alerts you when there are things suppressing your digital growth or issues that you need to fix.
With one click, Olivia can fix your issues for you.
One-Click Solution
Transform basic product listings into conversion-optimized rich media experiences with a few clicks. Our AI-powered system creates professional Premium A+ Content that drives conversion and sales. Do you know the difference between A+ Content and Premium A+ Content?
Create pictures and videos with one click
AI-generated descriptions that sell and convert
Fully automate and schedule seasonal content changes with a few clicks
Optwise supports 1,000+ brands and has optimized 20+ million products across Walmart.com and Amazon.
Founded by a team of ex-Walmart and ex-Amazon tech leaders that were responsible for fixing and optimizing Walmart product listings for 8 years before that responsibility shifted to the brands.We know Walmart's algorithm better than anyone.
On average, brands using Optiwise achieve:
Growth driven by structural efficiency - not increased spend.
Trusted by 1,000+ brands across Walmart and Amazon
"Optwise.ai is the ultimate game-changer for us. With their AI-based growth strategy and Walmart expertise, our product sales skyrocketed by 3X. Their deep understanding of the seller center, the importance of higher listing scores, and the impact of ads on sales have been invaluable. We highly recommend Optwise.ai for anyone looking to boost product listings and revenue."
Claudia L Borunda
"Optwise.ai is great to work with. We chose Optwise.ai primarily for its A+ content hosting, which has a remarkable speed and can be published very fast. We haven't found any solution provider who'd offer anything of this sort. In addition to this, we find its reports very useful. It's not something that Walmart typically offers. We've also explored their competitor tracker."
Vladislav Deryabin
"I am delighted with my experience with Optwise.ai. Their team's invaluable expertise played a crucial role in the successful launch of our seasonal fertilizer products on Walmart. Optwise.ai provided us exceptional support, including image and product listing optimization, video publishing, and advertising. Their strategies resulted in a remarkable 2.5x return on ad spend (ROAS) for our seasonal products and 1.5x for non-seasonal items. They are the perfect partner for maximizing results in the online marketplace."
Bhaskar
If you're being asked to grow digital sales, the issue is likely not demand, it's discoverability. With our software, you can see exactly what the algorithm sees as issues that are suppressing your sales.
Talk to a Specialist